What equipment do you need for product photography?
To make sure your product images and pack shots turn out the best way possible, it is best to use a DSLR
or a mirrorless camera
. Using such a camera will ensure you get the best quality from your images since you can manually adjust the settings and have complete control over the end result. In combination with a standard zoom lens
, such as the 24-70 mm option, it will give you a great deal of versatility. A good tripod will add some stability to your creativity, and luckily there are many tripods
available for rent. Definitely do not forget to use some backdrops too. Backdrops can really enhance your product photography images because it eliminates that the viewer is distracted by what’s in the background. Another piece of gear that will make your product photography experience more effortless is a wireless flash trigger
that lets you control an off-camera flash set
Which accessories can you use for product photography?
If you want to take your product photography to the next level, we suggest you use some product photography accessories. The choice of accessories depends on the product you want to photograph. In most cases, these accessories are just items that you already have at home like tape, safety pins, or just items that will compliment the product and really make it stand out.
How to do product photography at home?
To do that, you need a handful of supplies to create your own product photoshoot from the comfort of your own home. If you have a mirrorless or DSLR camera, you’re going to achieve higher quality product photos, if you don’t have one - you can always rent a camera
from other creatives around you! Are you tired of using a pile of books that keeps on falling apart as a tripod for your camera? Why not renting a tripod, this way making sure that there is consistency and stability when it comes to shooting your pack shots. One of the most important things about product photography is the lighting. You can of course use natural light, yet using professional studio lighting
will allow you to get your desired results much easier! And you won’t depend on whether it is sunny or cloudy outside!
Product photography with a smartphone?
Of course, for some basic product photos, you can always grab your smartphone. With a well-thought out lighting setup, you can achieve reasonable results. But you know what they say: "there's only one time to make a first impression" and: "an image says more than a thousand words". How can you get around the limitations when it comes to product photography with a smartphone and improve your product photos? Try it in combination with a mini tripod, wireless remote, and maybe some add-on lenses
. It’s a great solution if you are looking for a budget-friendly way of taking product photographs! Why not rent some of these items and see for yourself?
Product photography in a studio
If you are looking for something more professional, you can always rent a studio
for product photography. A studio will come with backdrops
and lighting systems, helping to create the environment you want. With the correct lighting, you will be able to capture your product in the best possible light (pun intended).
Product photography do’s and don’ts
Even though product photography may sound simple (your subject is sitting still and you can turn it the way you want), it is more complex than you would think. There are three things you should definitely take into consideration before. When you are shooting your product photographs, shoot for the edit - by having this mindset, in the editing process you will simply enhance the photograph without completely changing it. Second, take multiple shots from different camera angles and perhaps different lenses
. And do not forget that often less is more. Especially when it comes to product photography props. After all, the main focus of the photograph is the product.